SYSTEM DOCUMENTATION

MCH Management Digital Ecosystem

Complete guide to your Global Sports Marketing platform

Make Changes Happen Management LLC

Global Sports Marketing Excellence β€’ 30+ Countries β€’ 25+ Years Experience

Brand Colors

Founded By

Fabiana Zaya Moraes

Olympic Athlete & Marketing Expert

Headquarters

Atlanta, Georgia

United States

Contact

befabulous.mch@gmail.com

(470) 641-4180

πŸ“Š System Overview

Athlete CRM

Comprehensive athlete relationship management system

Profile management
Contract tracking
Social reach analytics
Tier classification
Open System
Sponsor CRM

Sponsor pipeline and relationship tracking

Lead management
Deal probability tracking
Budget monitoring
Contact management
Open System
Campaigns

Marketing campaign planning and execution

Budget tracking
Multi-platform campaigns
KPI monitoring
Team assignments
Open System
Marketing Calendar

Content scheduling and publishing

Multi-platform scheduling
Content drafts
Publishing status
Performance tracking
Open System
Event Hub

Event planning and promotion

Event management
Venue tracking
Budget monitoring
Attendance forecasting
Open System
ROI Dashboard

Financial performance tracking with automated calculations

ROI calculations
Investment tracking
Revenue analysis
Formula-driven metrics
Open System
Analytics Overview

Performance metrics and insights

Multi-channel analytics
Engagement tracking
Trend analysis
Custom insights
Open System
Content Library

Digital asset management

File upload
Asset categorization
Usage rights management
Search & filter
Open System
Training & Certs

Staff development tracking

Training records
Certification tracking
Expiry alerts
Cost management
Open System

πŸš€ Quick Setup Guide

1

Access the Dashboard

Navigate to the System Dashboard to see all available systems

2

Import Initial Data

Start by adding athletes and sponsors to the CRM systems

3

Configure Campaigns

Set up your marketing campaigns and link them to athletes/sponsors

4

Schedule Content

Use the Marketing Calendar to plan your social media and content strategy

5

Track Performance

Monitor ROI and analytics to measure success

✨ Platform Features

πŸ”— Interconnected Systems

All systems are designed to work together seamlessly. Link athletes to campaigns, track sponsor ROI, and manage events all in one platform.

πŸ“Š Real-Time Analytics

Track performance metrics, ROI, and engagement across all channels with live dashboards and automated calculations.

🎨 Beautiful UI

Modern, responsive design with MCH brand colors throughout. Works perfectly on desktop and mobile devices.

πŸ” Data Security

Built-in authentication and user management. All data is securely stored with automatic backups.

Β© 2025 Make Changes Happen Management LLC. All rights reserved.

MCH Management

MCH Management

Make Changes Happen

A Global Sports Marketing Company integrating Olympic success, military discipline, business strategy, and faith to help athletes, brands, and organizations turn performance into lasting legacy.

Contact

+1 (470) 641-4180
befabulous.mch@gmail.com

Headquarters

1900 The Exchange SE, Ste 400
Atlanta, GA 30339
United States

Global Operations in 30+ Countries

Β© 2025 Make Changes Happen Management LLC. All rights reserved.

Founded by Fabiana Zaya Moraes - Olympic Athlete & Sports Marketing Expert